“All music is escapism for me, but I like the way that, on a good night, that sense of escapism can be shared." – Jamie xx
In these increasingly tumultuous and anxiety-ridden times, more than ever, music provides much-needed respite, liberating us from the stresses of the day-to-day and facilitating meaningful connection with others. And few artists embody musical escapism and community as profoundly as DJ Moneyshot and Rackabeat, known collectively as The Allergies.
United in their mutual affection for classic hip-hop, soul, funk and breakbeat, among other dancefloor-friendly styles, the Bristol, England based duo have cultivated a well-deserved reputation for crafting jubilant anthems designed to lift our spirits and get our butts moving. Their group mantra is “making funky music is a must,” and their latest single “Dance Now” proves that the pair possesses an uncanny penchant for doing just that. Bolstered by the vocal stylings of Ms. Honey Larochelle, the single is lifted from their forthcoming third album Steal The Show, due in stores October 19th courtesy of Jalapeno Records.
Credit: Khali Ackford
So without further ado, we’re delighted to present the exclusive world premiere of the single’s Daniel Ruczko directed video, featuring a care-free and uninhibited Nabila Hossain dancing her way through the sun-soaked streets of Los Angeles and Long Beach. Watch the clip below, and check out what The Allergies had to say about the genesis of the single and video here:
“This time around we wanted to make something that just gushed 'head-for-the-floor' fun! Roy's missus had been playing boogie and housey beats around the house for a few weeks, and the sun was beginning to make what would be a record breaking attempt to stay in the sky for the next few months, so he started programming a beat that had a kind of retro, 90s, summertime, jack to it. We added live bass, then sent it to our man, Andy Cooper. He said he didn't feel right rapping on it, so he wrote a song for our secret weapon, Honey Larochelle, to sing. It began to take on a life of its own, and to sweeten the deal our sax man, Mr. Woodnote, laid down some irresistible horn licks that we chopped and looped. We think it turned out alright. And the video was pretty much exactly how we saw the track in our heads as we were making it. Anyways, enough talk—Dance Now!"
PRE-ORDER The Allergies’ Steal The Show here
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